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BC Soccer to Launch Women’s World Cup 2015 Awareness Campaign in March 2014

 Women’s World Cup 2015 is 15 months away and BC Soccer is launching a GIANT awareness campaign beginning March 1 2014

Vancouver BC February 21, 2014 – With 15 months before Women’s World Cup 2015 BC Soccer is launching a GIANT awareness campaign to help build excitement and buzz around the international event which will take place in Vancouver and across Canada.  Beginning in March of 2014, BC Soccer will holding social media contests, on-line activations, as well as in person activations at specific events to help promote the Women’s World Cup 2015.

 “Vancouver is one of the host cities of the Women’s World Cup 2015 and this is an incredible opportunity for youth and adult soccer players to watch their idols and to witness some of the best women’s soccer on the planet,” said Roger Barnes, BC Soccer President. “Our goal is to be as inclusive as possible and increase participation in soccer all while creating as much awareness and excitement surrounding the Women’s World Cup 2015. This means we want to be able to offer opportunities for activations and contests to all of our membership, regardless of age, gender, or location.”

BC Soccer is encouraging its members and the general public to create photographic and video content expressing what excites them the most about having the Women’s World Cup 2015 in Canada.  Members and the public will be able to engage in social media contests beginning in March.  Along with contests, BC Soccer will also have a page of their website dedicated to the Women’s World Cup 2015. On the page viewers will be able to find out important dates, FAQ’s, and ticket information surrounding the Women’s World Cup as well as the International Friendlies in which the Canadian Women’s National Team plays Germany on June 18, 2014 and Japan on October 28, 2014.

“All of us at BC Soccer are very excited for the Women’s World Cup 2015 and we want to engage as many people as possible through online and in person activations,” said Paul Mullen, Director of BC Soccer. “We really want to make as much Women’s World Cup 2015 information available as possible.  It’s going to be an exciting event for the country, province, and the city!”

Information on contests, online activations and information on how to become involved in the Women’s World Cup will all be available beginning in March. Until then, for more information on the Women’s World Cup 2015 please visit www.bcsoccer.net

About BC Soccer

BC Soccer is the provincial sport governing body responsible for the promotion and development of the game in British Columbia. The professional not-for-profit society is committed to developing the game by inspiring British Columbians to lifelong active, inclusive and team play. Its vision is to pursue Canada’s foremost integrated soccer development system built upon club, school, varsity and professional team excellence.

BC Soccer is comprised of 150 member Clubs, Districts and Leagues, spanning more than 120,000 registered players, over 2,500 referees, and thousands of coaches and other volunteer administrators and soccer leaders. Working with these member Clubs, Districts and Leagues, BC Soccer will operate under the guiding principles of Professional Leadership, Passionate Service and Progressive Collaboration. In managing its relationships throughout the larger soccer community, BC Soccer will promote the integral soccer values of authenticity, unity and integrity.

www.bcsoccer.net

 

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